Daniella, from PhotoEventDD, approached me through Codeable with a problem many small businesses face. Their existing Wix website was too basic for their growing needs. It had a few sections, limited visual structure and no room to highlight their photography work properly.
They wanted a fresh start. A modern and professional website that supported their brand and gave them the flexibility to add more content over time. They also had rough Canva mockups that communicated their ideas, but they needed help turning those rough visuals into a proper website design.
This case study explains how we migrated their website from Wix to WordPress and transformed it into a clean, fast and user-friendly experience.
The Challenge
The original Wix site had limitations that affected both usability and growth.
• Basic design with little structure
• Limited layout flexibility
• Weak SEO performance
• Slow loading time
• Hard to scale as the brand grew
• No proper gallery or service presentation
The client needed a website that could support their brand story and present their photography work in a clean and professional way.
They shared rough Canva mockups, which showed the direction they wanted, but the design needed refinement, layout decisions and a solid technical foundation to work well in WordPress.
The Approach
My approach was simple. Take the client’s ideas and shape them into a polished, functional and modern website that performs well and is easy to update.
Step 1: Migrating from Wix to WordPress
A smooth migration was the first step. I have:
• Extracted content
• Reorganised sections
• Cleaned up URLs
• Set up WordPress for long-term growth
This move alone gave the client much more control over their website and future plans.
Step 2: Refining the Design
The rough Canva mockups client provided gave me a direction. I improved the layout, typography and visual hierarchy while keeping the client’s intended style.
This included:
• Defining a clean visual structure
• Improving spacing and readability
• Adding stronger image placements for photos
• Creating a layout that felt modern and trustworthy
• Ensuring the design worked well on mobile
Step 3: Building the WordPress Website
We have used Elementor to develop the website as client wanted a specific theme to be used.
Key improvements included:
• Clear navigation so visitors can find services easily
• Better gallery presentation
• Faster page load
• SEO-ready structure
• Secure hosting setup
• Optimised images
The website now feels visually consistent and easy to maintain.
The Technical Foundation
The migrated WordPress website uses:
• Elementor
• Responsive Design
• Image compression for performance
• SEO-friendly structure
This gives the brand a website that is both beautiful and fast.
The Outcome
The transformation was significant. PhotoEventDD moved from a basic Wix site to a polished WordPress experience.
Benefits delivered:
• A modern and professional design
• Faster loading and better performance
• Smooth navigation
• Mobile-responsive pages
• A layout that highlights photography work
• A scalable platform for future growth
The new website helps the brand make a strong first impression and offers a better experience for visitors.
Client Experience
The client now has:
• More control over the site
• A design that matches their vision
• A structure built for long-term use
• A platform ready for new galleries and services
They no longer feel restricted by the limitations of Wix. At last, client has been happy with the work done so far and even came back with more work.
Looking to Migrate from Wix to WordPress
If you want to move away from a restrictive platform and build a website that grows with your brand, I can help you plan, redesign and migrate your entire setup smoothly.
Whether you have a rough sketch or a clear design, I can turn your idea into a fast and stable WordPress website.